Multiply Me

BUILT FOR AUSTRALIAN TRADE BUSINESSES

TURNS SAFETY INTO TRAINING.
TRAINING INTO PROOF.

SWMs. Toolbox talks. Onboarding. Mental health.
One system. Set up in 30 days. Runs itself after that.

Recommended by lawyers. Used by concreters, builders, and trades across Australia.

Video marketplace

HUNDREDS OF TALKS. NEW ONES EVERY WEEK.

Not generic compliance content filmed in an office. Real experts. Built for your specific trade.

We make them. You share them.

New toolbox talks across every trade — concrete, demolition, electrical. You choose what's relevant and schedule them to send automatically.

On the way to site. At smoko. At home.

30 seconds to 3 minutes each. They watch, sign off, you get the compliance record. No meetings. No chasing.

Need something specific? We'll make it.

Heatstroke, silicosis, working near power lines — name the problem, we make the video.

Safety topics
  • Working at heights
  • Silicosis
  • Manual handling
  • Concrete burns
  • Grinder safety
  • Near powerlines
  • Heat stress
  • PPE & footwear
Health & Wellbeing
  • Mental health
  • Anger & burnout
  • Sleep & stress
  • Personal development
Compliance & Business
  • Duty to consult
  • Psychosocial risk
  • New starter induction
  • What regulators look for

200+ talks in the library. New ones added every week. All included — no extra charge.

See the full library →

Why I built this

THE STORY BEHIND MULTIPLY ME

“15 years ago a worker was electrocuted on one of my scaffolds.”

I’d been in construction for 15 years by then. Scaffolding. Residential. I’d employed over 350 blokes through the business. Guys in and out of jail. Guys on drugs. Good blokes mostly — just rough around the edges. That’s the construction industry.
When the accident happened, my heart sank. First thought: is he okay? Second thought — almost immediately: what happens to me now? That second thought is the elephant in the room that every business owner lives with. Whether you acknowledge it or not, there’s an element of fear. If one of your boys gets hurt, how do you stand?
I spent 10 years in the Melbourne Magistrate Court. $280,000 fine. And I learned that everything comes down to one thing: can you prove you trained your crew? Not verbally. Not with signatures on paper. Documented, timestamped, ongoing proof.
Most businesses — good businesses run by good people — don’t have that. Folders on a server nobody’s opened. Sign-off sheets from three months ago. Verbal training that means nothing in court.

I built Multiply ME so no other tradie has to go through what I went through. It’s not a tech product. It’s a protection system built by someone who’s been on the wrong side of it.

If you’re running a crew and want to get sorted — let’s talk. I’ve been where you are.

Video marketplace

HUNDREDS OF TALKS. NEW ONES EVERY WEEK.

Not generic compliance content filmed in an office. Real experts. Built for your specific trade.

We make them. You share them.

New toolbox talks across every trade — concrete, demolition, electrical. You choose what's relevant and schedule them to send automatically.

On the way to site. At smoko. At home.

30 seconds to 3 minutes each. They watch, sign off, you get the compliance record. No meetings. No chasing.

Need something specific? We'll make it.

Heatstroke, silicosis, working near power lines — name the problem, we make the video.

Safety topics
  • Working at heights
  • Silicosis
  • Manual handling
  • Concrete burns
  • Grinder safety
  • Near powerlines
  • Heat stress
  • PPE & footwear
Health & Wellbeing
  • Mental health
  • Anger & burnout
  • Sleep & stress
  • Personal development
Compliance & Business
  • Duty to consult
  • Psychosocial risk
  • New starter induction
  • What regulators look for

200+ talks in the library. New ones added every week. All included — no extra charge.

See the full library →

READY TO GET YOUR
Crew Sorted?

15 minutes with Luke. No Pressure. Just a walk Through of what other tradies have set up and whether it makes sense for your crew.
Or text Luke directly: 0421 889 947
Built by a tradie who’s been through the worst. For tradies who want to make sure they never have to.
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